.. Project Construction director salary is doe 30k aed pm eligibility need experience immediate .. 30k aed pm eligibility need experience immediate joining location dubai Recommended Minimum Requirements Gentleness Adaptability Communication Initiative .. read more
Manage the Marketing Team
Assist the Head of Marketing with overseeing the marketing department and guide its daytoday operations.
Execute hiring plans in collaboration with Head of Marketing and HR.
Coach a highperforming marketing team.
Report to the Head of Marketing on marketing team goals and KPIs.
Develop team members through reviews objectives and identify training where required.
Motivate team members to deliver excellence in everything they do and drive innovation and encourage them to seek out and identify new trends in digital.
Marketing Budget & Business Strategy
Work with the Head of Marketing for outlining budgets for all business units and management of our multichannel marketing strategy that incorporates Social Media Website & Mobile app Influencer Marketing Inbound Marketing Email Marketing Paid Search Programatic ads Digital Campaigns Public Relations B2C Live Chat SEO and offline ATL & BTL channels.
Work closely with Head of Marketing and Marketing Team to craft an effective and efficient marketing strategy focused on growing audiences for all business units.
Manage conception development and implementation of marketing plans and strategies course concepts and promotional programmes to drive interest and admissions.
Assist the Head of Marketing with the strategic and tactical execution of marketing campaigns including design of test/control segmentation implementation of tests tracking results reporting analysis and recommendations.
Brand Marketing
Manage branding strategy and campaigns including social media PR and influencer & partnership to drive brand awareness and build demand for the business units.
Ensure our brand message is strong and consistent across all channels and marketing efforts (like events email campaigns web pages online blog and promotional material). Plan and coordinate marketing efforts and build awareness and positioning for our companys brand.
Manage the social media plan on the development and implementation of influencer partnership and social strategy to generate awareness traffic and conversion as well as creating and managing the organic social media calendar drive followers and community engagement.
Work with Head of Marketing to select agencies consultants freelancers and other suppliers including contract negotiation and management.
Oversee PR and major online and offline events.
Performance Marketing
Assist the Head of Marketing while working with the Digital Team to understand key marketing performance metrics and conduct indepth performance and forecast analysis through various analytics and tracking tools to provide market research competitive analyses campaign results and consumer trends in order to translate results into actionable insights for marketing team.
Manage and identify strategic keyword volume opportunities across markets and languages to develop and implement an inbound marketing strategy that will form a key part of the acquisition and content strategy.
Manage paid marketing including PPC SEO Affiliates Paid Social Refer A Friend and Media Planning to deliver forecast traffic and conversion goals.
Manage content and work with IT Team to maintain and innovate on an effective leadgenerating website and improve online user experience for prospects leads and customers.
Marketing Automation
Assist the Head of Marketing with technical aspects of CRM and marketing automation to generate distribute and report on leads. Work with Admissions and IT.
Develop and establish a comprehensive marketing automation strategy.
Create and manage targeted email campaigns.
Create a customer profiling strategy to drive meaningful audience segmentation.
Implement a consumer database acquisition strategy to drive optins.
Reporting & Budgeting
Identify shortterm and longterm scheduling budget and resource needs including the development and management of an annual marketing budget profit/loss projections expenditure spending and other financial considerations.
Create and maintain metrics reports on marketing and sales activities effectiveness and business impact.
Analyse marketing and sales data to develop insights and make recommendations on areas for optimisation.
Monitor and maintain data quality within the marketing database.
Report on the effectiveness of marketing campaigns using predetermined KPIs to the Board.
Offline Marketing
Implementation of ATL / BTL activities across business units that includes Radio Billboard Media Planning & Buying to maximise brand awareness and visibility.
Experience in handling PR Media & Agencies to execute various marketing campaigns.
Oversee the creation and delivery of PR press releases advertisements print ads publications and other marketing collateral & materials.
Analyse market trends compare and track the competition summarise findings and provide comprehensive reports with recommendations to the business enabling further business growth.
Plan and manage all production related tasks such as Signage Branding Graphics Collateral etc.
Handle onsite photography and videography as required to be used in various marketing activities and programmes.
Plan Manage and Execute all events for the company including Promotional Events Open Houses Trade Fairs Enrollment Drives etc. Execute all events in a timely manner adhering to corporate and branding guidelines. Ensure good response and lead generation.
Admissions
Assist the Head Marketing & Admissions to drive the Revenue Target and Enrolment Target for the unit. Collaborate with the Head of Admissions & Admissions teams to focus on driving enrolments.
Comanage the customer journey and engagement process during the admissions cycle.
Manage and support the CRM communication process in the customer journey.
Vendor Management
Have existing relationships with external vendors magazines publications PR companies and media.
Deepen these relationships to ensure the most effective messaging and positioning of the organisation.
Community Engagement
Engage other organisations within the community.
Liaise with freelancers from timetotime for projects for a strict deadline.
Attend industry events during nonworking hours.
Requirements: Candidate must have a Degree in Marketing with at least 8 years work experience in marketing. Experience in leading key accounts in an advertising agency is a plus.
Have indepth knowledge of: Google AdWords
Search engine optimisation (SEO) SEM PPC Display Advertising online PR Web Analytics Lead Generation Online Reputation Management Mobile Apps Marketing Email Marketing Quality Link Building.
Up to date with latest trends in AI tools & techniques.
Flair for Data analytics and reporting.
Link Building
Keyword oriented Article & PR Submissions.
Relevant Directory Submissions.
Local Google Business Listing.
Mass Coverage of customers through SMO.
Internet Traffic
Bookmarking and Local Classified Submissions.
Link Wheeling.
Google Panda Friendly Content Writing.
Business Website Advertise Online.
Google Panda & Penguin Update.
Expertise in the various disciplines of Marketing Communication such as advertising media direct marketing below the line & online and digital advertising and social media marketing.
Strong effective communicator with excellent writing skills in English. Arabic skills are a plus but not critical.
Prior experience in setting up and driving marketing automation.
Ability to manage multiple projects simultaneously including defining and implementing methodologies within defined timelines and budgets.
Expert in Internet and social media strategy with a demonstrated track record. Firsthand experience in creating and using social media tools.
Expertise working in the field of new media from a content perspective including design preferably in a large organisation.
Strong leadership and interpersonal skills
Excellent analytical skills at ease with numbers
Proven commitment to keeping up to date and the latest communication technologies
Excellent public speaking skills
Experience working with crossfunctional with multinational teams and external agencies.
Creative flair with a penchant for good copywriting with strong proofreading skills.
Must be a gogetter resultsdriven and possess excellent team management skills.
Ability to work in a fastpaced environment.
Good competence in project and stakeholder management with excellent analytical skills.
Confident datadriven.
Hold a UAE Driving Licence and must have a car.More jobs on #J-18808-Ljbffr
Assist the Head of Marketing with overseeing the marketing department and guide its daytoday operations.
Execute hiring plans in collaboration with Head of Marketing and HR.
Coach a highperforming marketing team.
Report to the Head of Marketing on marketing team goals and KPIs.
Develop team members through reviews objectives and identify training where required.
Motivate team members to deliver excellence in everything they do and drive innovation and encourage them to seek out and identify new trends in digital.
Marketing Budget & Business Strategy
Work with the Head of Marketing for outlining budgets for all business units and management of our multichannel marketing strategy that incorporates Social Media Website & Mobile app Influencer Marketing Inbound Marketing Email Marketing Paid Search Programatic ads Digital Campaigns Public Relations B2C Live Chat SEO and offline ATL & BTL channels.
Work closely with Head of Marketing and Marketing Team to craft an effective and efficient marketing strategy focused on growing audiences for all business units.
Manage conception development and implementation of marketing plans and strategies course concepts and promotional programmes to drive interest and admissions.
Assist the Head of Marketing with the strategic and tactical execution of marketing campaigns including design of test/control segmentation implementation of tests tracking results reporting analysis and recommendations.
Brand Marketing
Manage branding strategy and campaigns including social media PR and influencer & partnership to drive brand awareness and build demand for the business units.
Ensure our brand message is strong and consistent across all channels and marketing efforts (like events email campaigns web pages online blog and promotional material). Plan and coordinate marketing efforts and build awareness and positioning for our companys brand.
Manage the social media plan on the development and implementation of influencer partnership and social strategy to generate awareness traffic and conversion as well as creating and managing the organic social media calendar drive followers and community engagement.
Work with Head of Marketing to select agencies consultants freelancers and other suppliers including contract negotiation and management.
Oversee PR and major online and offline events.
Performance Marketing
Assist the Head of Marketing while working with the Digital Team to understand key marketing performance metrics and conduct indepth performance and forecast analysis through various analytics and tracking tools to provide market research competitive analyses campaign results and consumer trends in order to translate results into actionable insights for marketing team.
Manage and identify strategic keyword volume opportunities across markets and languages to develop and implement an inbound marketing strategy that will form a key part of the acquisition and content strategy.
Manage paid marketing including PPC SEO Affiliates Paid Social Refer A Friend and Media Planning to deliver forecast traffic and conversion goals.
Manage content and work with IT Team to maintain and innovate on an effective leadgenerating website and improve online user experience for prospects leads and customers.
Marketing Automation
Assist the Head of Marketing with technical aspects of CRM and marketing automation to generate distribute and report on leads. Work with Admissions and IT.
Develop and establish a comprehensive marketing automation strategy.
Create and manage targeted email campaigns.
Create a customer profiling strategy to drive meaningful audience segmentation.
Implement a consumer database acquisition strategy to drive optins.
Reporting & Budgeting
Identify shortterm and longterm scheduling budget and resource needs including the development and management of an annual marketing budget profit/loss projections expenditure spending and other financial considerations.
Create and maintain metrics reports on marketing and sales activities effectiveness and business impact.
Analyse marketing and sales data to develop insights and make recommendations on areas for optimisation.
Monitor and maintain data quality within the marketing database.
Report on the effectiveness of marketing campaigns using predetermined KPIs to the Board.
Offline Marketing
Implementation of ATL / BTL activities across business units that includes Radio Billboard Media Planning & Buying to maximise brand awareness and visibility.
Experience in handling PR Media & Agencies to execute various marketing campaigns.
Oversee the creation and delivery of PR press releases advertisements print ads publications and other marketing collateral & materials.
Analyse market trends compare and track the competition summarise findings and provide comprehensive reports with recommendations to the business enabling further business growth.
Plan and manage all production related tasks such as Signage Branding Graphics Collateral etc.
Handle onsite photography and videography as required to be used in various marketing activities and programmes.
Plan Manage and Execute all events for the company including Promotional Events Open Houses Trade Fairs Enrollment Drives etc. Execute all events in a timely manner adhering to corporate and branding guidelines. Ensure good response and lead generation.
Admissions
Assist the Head Marketing & Admissions to drive the Revenue Target and Enrolment Target for the unit. Collaborate with the Head of Admissions & Admissions teams to focus on driving enrolments.
Comanage the customer journey and engagement process during the admissions cycle.
Manage and support the CRM communication process in the customer journey.
Vendor Management
Have existing relationships with external vendors magazines publications PR companies and media.
Deepen these relationships to ensure the most effective messaging and positioning of the organisation.
Community Engagement
Engage other organisations within the community.
Liaise with freelancers from timetotime for projects for a strict deadline.
Attend industry events during nonworking hours.
Requirements: Candidate must have a Degree in Marketing with at least 8 years work experience in marketing. Experience in leading key accounts in an advertising agency is a plus.
Have indepth knowledge of: Google AdWords
Search engine optimisation (SEO) SEM PPC Display Advertising online PR Web Analytics Lead Generation Online Reputation Management Mobile Apps Marketing Email Marketing Quality Link Building.
Up to date with latest trends in AI tools & techniques.
Flair for Data analytics and reporting.
Link Building
Keyword oriented Article & PR Submissions.
Relevant Directory Submissions.
Local Google Business Listing.
Mass Coverage of customers through SMO.
Internet Traffic
Bookmarking and Local Classified Submissions.
Link Wheeling.
Google Panda Friendly Content Writing.
Business Website Advertise Online.
Google Panda & Penguin Update.
Expertise in the various disciplines of Marketing Communication such as advertising media direct marketing below the line & online and digital advertising and social media marketing.
Strong effective communicator with excellent writing skills in English. Arabic skills are a plus but not critical.
Prior experience in setting up and driving marketing automation.
Ability to manage multiple projects simultaneously including defining and implementing methodologies within defined timelines and budgets.
Expert in Internet and social media strategy with a demonstrated track record. Firsthand experience in creating and using social media tools.
Expertise working in the field of new media from a content perspective including design preferably in a large organisation.
Strong leadership and interpersonal skills
Excellent analytical skills at ease with numbers
Proven commitment to keeping up to date and the latest communication technologies
Excellent public speaking skills
Experience working with crossfunctional with multinational teams and external agencies.
Creative flair with a penchant for good copywriting with strong proofreading skills.
Must be a gogetter resultsdriven and possess excellent team management skills.
Ability to work in a fastpaced environment.
Good competence in project and stakeholder management with excellent analytical skills.
Confident datadriven.
Hold a UAE Driving Licence and must have a car.More jobs on #J-18808-Ljbffr