3D Architectural Visualization Cost and Prices in 2024

  • Dubai
  • Omegarender
3D Architectural Visualization Cost and Prices in 2024
Sometimes, we get emails or messages on social networks from our potential clients asking us to provide our price list. We suggest calling our sales manager to calculate the estimated project cost in dollars or euros.If you have never ordered 3D rendering services before, you are most likely unaware that prices are not standardized in the outsourced architectural visualization market. The final cost of a project depends on many factors.In this article, you will learn what the cost of 3D architectural rendering depends on, find out the price range for different types of services (exterior, interior, product, floor plans, and animation), and learn how to optimize costs while maintaining the highest quality of renderings.Main Factors that Affect 3DRendering CostsThe following factors influence the final cost of 3D rendering:Task completion time;Level of complexity and type of project (exterior, interior,product, or animation);The number of iterations required to create the desired result;Scale of the model;Level of detail (materials, textures, lighting, atmosphere);Number of images;Availability of a client’s model and the volume of initial data.Let's look at each factor in more detail.Completion TimeTypically, 3D visualization studio artists charge an hourly rate. The amount of work and additional edits increase the time to complete the task and, thus, the rendering cost.After the artist has adjusted the scene, they start rendering the image. This stage takes the computer different lengths of time. It depends on the quality of work, the texture resolution, and the number of objects and details in the scene. This process can last from several minutes to several hours. To reduce processing time, professional studios use a render farm system. It is an additional factor that generates extra fees.The turnaround time of the project also affects the final cost of the images. If the client urgently needs to receive a project, then the production team will have to put in overtime to meet the deadline. In such cases, the price will be higher than usual.Level of Complexity and Type of ProjectsThe type of project directly affects the complexity of rendering and the skills required to create a photorealistic effect. If we consider static 3D visualization from the cheapest to the most expensive, the order will be as follows: product, interior, exterior. The difference between these types usually comes down to the size of objects, the detail of the environment, and the number of objects captured in the camera’s viewing angle.Let's compare the human view camera position in images of a kitchen and a business center. In the first example, the sink, countertop, windows, tables, chairs, and other furniture fall into the frame. In the case of a business center, the image shows the infrastructure of the street on which the structure is located: roads, cars, greenery, pedestrians, road signs, benches, parking lots, cyclists, neighboring buildings, traffic lights, objects in the background, etc. There are significantly more details in the latter.The difficulty of the visualization varies depending on the location of the camera. You can choose to manage a composition from the perspective of a human view or capture everything from above (aerial, semi-aerial, house plan views). Or, like through a long focal length lens, create an epic close-up of a building facade, a leather sofa, a bathroom vanity, etc.In addition to static images, there are also architectural 3D animation services. Just as video shooting is more expensive than a photographer’s services, animation is always more expensive than static renderings.Today, CGI technology makes it possible to conduct a virtual tour — a stage with an interactive camera rotating 360 degrees and with the ability to move to specified points. In the hierarchy of 3D architectural visualization prices, virtual reality will be less expensive than animation but more costly than static ones because additional processes of optimizing images, creating points of view, and more are required.Number of iterationsEach studio has its approach to managing a production workflow. At Omegarender, there are only three rounds of revisions. However, we can quickly adapt to the client and build a customized pipeline: increase or, if requested, reduce the number of iterations. Either of these will affect the final price.The responsibility of any studio is to fulfill the client's order. However, the client must promptly provide clear and detailed feedback. Otherwise, additional costs may arise due to the increase in the number of revisions. The Scale of the ModelWe have already compared scales using the example of different types of architectural visualization. Now, we will do this within the framework of one type of rendering - the exteriors of a villa and an office center. The scale, number of details, and environmental objects of the former will always be less than that of the latter. Thus, the visualization of a villa using 3D exterior rendering services
will typically cost less than an office building. However, the scale also depends on the architectural style. It’s easier to make a minimalistic villa than a deconstructivist building. The object's shape affects the number of polygons in the model and the time it takes to complete the work. For instance, smooth corners are more difficult to make than sharp ones.Level of DetailThe cost for rendering a house, as we already know, is less expensive, but it also has a pricing range. Two villas from separate clients will also be different from each other. One architecture may be limited to a minimum set of building materials, for example, glass and concrete. At the same time, the other may harmoniously combine many materials, using their texture to create the artistic appeal of architecture or emphasizing the functional aspects of the structure. In addition, the full potential of a structure in visualization is revealed by the creation of lighting and atmosphere. Home rendering costs will depend on the process of creating not just technical but also artistic projects that will demonstrate the true spirit of the property and its future owners. These are the primary tools of a 3D artist, and with them, it is possible to design eye-catching images. In the vocabulary of an architectural rendering studio, all these aspects are known as the level of detail: the number of objects, the quality of textures, lighting, and atmosphere.Archviz studios may also charge an extra fee for adding people to generated 3D environments. This additional service is done by a special artist whose work also affects the final price of the images.The price also varies depending on the time of year. In the archviz environment, autumn and winter are considered non-standard seasons. To visualize weather conditions and the corresponding environment photorealistically, you need a higher level of skill than when simulating summer or spring.Number of ViewsEverything is clear here: the final 3D architectural visualization cost depends on the total number of images in the project. On average, architects and interior designers order from 3 to 7 images. Often, clients are limited to just one render. However, if it is a large-scale project that requires a comprehensive presentation, then the number of images will be higher. Such a project could be the visualization of luxury high-ceiling apartments in a forty-story skyscraper in Dubai. Or a new collection from a large furniture company. Some manufacturers order up to 50 images to publish the product in an online catalog. They increasingly prefer 3D furniture rendering services
to photography because it is far more cost-effective. Check out our article on 3D rendering services in Dubai .In the same way, everything is individual when a client applies for a 3D animation service. Some order 8 short videos of 15 seconds each, while others request a 3-4 minute trailer.Amount of Initial Data Before Production StartsBefore starting a project, you can transfer the following materials to the archviz studio: drawings, drafts, mood boards, references, texture samples, or ready-made 3D models. It will help to reduce the time and cost of visualization significantly. If you don’t have ready-made models or if the necessary objects are not in stock, then artists will have to create custom objects from scratch. The presence of custom objects increases the cost of visualization; conversely, a more detailed specification with a large amount of initial data reduces costs. There are cases when the quality of the provided model is too low, and the studio has to do optimization or remodeling. It is cheaper than creating it from scratch, but it still introduces additional costs.Here is a simple example of how one photo can radically change the cost of visualization. If you want to avoid costly amendments, you can choose virtual staging. It is a 3D visualization tool often used within real estate rendering services . Basically, it’s an integration of furniture and decor into a photo of an already existing space. All you need to do is to present us with a photo, and in a few days, you’ll get an appealing real estate image of the room or the building. What is the Difference Between Levels of 3D Rendering Prices? Visualizations made at low, basic, and high prices will differ depending on the artists. The qualification of the artist is selected according to the price. If the price tag is low, then a junior artist is working on the project; if it’s average, then a middle artist; and if it’s high, then a senior artist. Accordingly, the quality of work will vary.A low-budget visualization is suitable for a client who needs to present a project at the initial stage and thus does not require particular detail in the images. Sometimes, it is enough for clients to showcase the product with few artistic techniques and features.However, if the project is large and is intended to solve marketing problems, then clients look towards medium and high-end rendering services. Medium cost offers high-quality work at competitive pricing. High-end rendering differs from a medium in its more extensive scale, greater detail, and extreme photorealism.Objects and spaces in visualization vary in complexity of implementation. There is a gradation of low, medium, and high complexities for interiors and exteriors. Often, a project combines all three types of complexity. Let's explain each in a little more detail.Low ComplexityIn the lowest 3D interior rendering cost, there will be compact rooms or premises with a small number of objects. For example, this is true for bathrooms, simple bedrooms, corridors, and utility rooms.In the case of exteriors, the lowest 3D rendering prices will spread to villas or simple close-ups of facades.In terms of interior visualization, medium complexity includes kitchens, living rooms, complex bedrooms, and simple lobbies.When it comes to 3D exterior rendering cost, this is usually a medium-sized residential complex, a small business center, or an apartment building.High ComplexityThese are large-volume projects with complex interior solutions: spas, spacious lobbies, and public spaces.Scale also correlates with architecture. Highly complex exterior images are aerial views with highly detailed surroundings, large residential or commercial complexes, entire neighborhoods, huge skyscrapers, etc.How Do Prices Differ Depending on the 3D Rendering Types? Each studio has its price for architectural visualization services. As we already know, this will depend on the quality, volume, and type of work. In addition, the price is influenced by the studio's level of expertise, the skills of its artists, its background, and its brand. At the beginning of its journey, an outsourcing 3D rendering studio
will charge less money for rendering than a company with many years of experience and a pool of clients like Zaha Hadid, Apple, Neom, Ikea, and so on. According to our calculations, the average price for one image will be $1,500 and $8,000 per minute of animation.We have prepared a table with the price range for each type of 3D rendering service. We have collected this range by analysing prices of different CGI studios.
TYPES OF RENDERING SERVICES
PRICE RANGE ON THERENDERING MARKET
Exteriors
$1400-$2800 per image
Interiors
$900-$1800 per image
Animation
$6000-$12000 per 1 minute
pano 360°
$1500-$2500 per space
Do you want to know the cost of Omegarender services? Click on the button below and we will estimate your projectHow to Get High-quality Renders for a Reasonable Price with Omegarender? First, the more structured and detailed technical specifications you give our project manager, the easier, faster, and less expensive the production will be. A large number of initial materials reduces the number of sessions and reduces costs for optimizing the model, creating custom objects, etc.In addition, you may become our regular client if your volume reaches 10-20 pictures per month. At this point, we can offer a dedicated team and a special price on an ongoing basis. You can optimize the cost of renderings only by the volume of renders per project. We give our regular clients special conditions for projects, as they provide a constant workload to the team. Based on this, we offer a better price than our standard 3D architectural rendering prices.ConclusionBy now, you understand that the cost of 3D visualization depends on many factors, from the skills of the artists to the actual content of the images. Each project has an individual 3D rendering services cost, and two interior projects may have different final prices. For this reason, 3D visualization studios do not issue price lists and instead offer that you call sales managers to assess the amount of work and the desired quality of the renderings of your unique project.Omegarender is ready to estimate your project and provide all 3D architectural and design rendering services. Contact us via e-mail at info@omegarender.studio
or leave a request in the special form on our site.FAQHow does the resolution and quality of the final rendering affect the pricing? The higher the resolution the client requests, the higher the rendering price. For example, the final image resolution for FHD animation at 1920x1080 on a render farm will cost $2000 per minute. If you ask for 4K at 3840x2160, expect to pay $4000 per minute of rendering.What is the average cost range for 3D rendering services? The average cost for architectural rendering per image is $1,500, and per minute of animation is $8,000.Are there any additional costs or hidden fees associated with 3D rendering projects? The cost for 3D rendering includes the salary of the entire team and all departments. In addition to production, there is the marketing department, which brings the client, and the finance department, which deals with payments. There are no additional costs or hidden fees.What tips can you offer to optimize costs while maintaining high-quality 3D renderings for a project? We recommend issuing high-quality structured technical specifications. The more explicit and structured the client’s requests are, the better the client understands what they need, and the faster and better the studio achieves the required result. This way, you can reduce sessions and save money. #J-18808-Ljbffr